Welcome to ERDINGER Weissbräu
For over 130 years, the outstanding quality of our wheat beers has been rooted in our passion for Bavarian brewing skills. As a private brewery, we stand for:
ERDINGER Weissbräu has always remained true to its Bavarian roots. Every bottle is still filled at our brewery in Erding according to the strictest quality standards, before being sent on its journey to over ninety different nations.
Quality & flavour
As a traditional brewery, we make no compromises when it comes to quality. A highly perfected product which is strictly brewed according to the Bavarian Purity Law. The finest wheat and barley malt, together with selected hops and crystal-clear water from our own deep wells, are just part of the genuine wheat beer flavour.
Lifestyle & Enjoyment
For over 130 years, ERDINGER Weissbier has stood for genuine and uncompromising enjoyment. The unique and outstanding flavour of our speciality beer is appreciated by a growing number of connoisseurs around the world.
ERDINGER is respectful and responsible in its dealings with employees, customers, the environment and society. As an owner-managed private brewery, continuity and reliability are the basis for our business.
Over the past decades, the brewery has been shaped by a multitude of major – and minor – events. Here’s an overview of some of the most important milestones.
Total sales are 1.5 million hectoliters of beer (2020). ERDINGER is the largest family-owned wheat beer brewery. For over 130 years, ERDINGER Weissbräu has stood for carefully nurtured Bavarian wheat beer culture and perfect enjoyment.
Big bang at the 80th birthday party of ERDINGER owner Werner Brombach: Jürgen Klopp is the new ambassador of the private brewery.
The new bottling plant goes into operation. Two new bottling lines and the modernization of an existing line create additional capacity: up to 165,000 bottles can be filled per hour.
130-year brewery anniversary: ERDINGER Weissbräu has stood for cultivated Bavarian wheat beer enjoyment and maximum enjoyment for 130 years now.
After two years of construction, the ERDINGER Weissbräuhof is re-opened. The Brombach family’s faithfully restored base is now home to the brewery’s HQ, a pub and a four-star hotel.
Repositioning of ERDINGER Alkoholfrei as an isotonic thirst-quencher for sports enthusiasts. Just five years later, ERDINGER Alkoholfrei is the market’s number 1 Alkoholfrei beer.
The new visitor's center is opened for brewery tours.
The official ERDINGER Fan Club is founded. Today the Fan Club has many members from around 66 countries.
ERDINGER passes the magic 1-million hectoliter mark for the first time!
A new brewhouse is constructed on the edge of town – there is no longer enough space at the company’s historic base in the middle of the Old Town. Capacity is now almost 600,000 hl, but a second building is soon needed to expand capacity further.
Following the death of his father, Werner Brombach takes over the family business. Two years later, output reaches around 225,000 hl and ERDINGER is market leader.
Austria and Italy became ERDINGER’s first wheat beer export nations. Today, the mid-size private brewery exports its specialties to 100 countries on five continents.
Launch of the successful advertising campaign for the ERDINGER Weissbier brand, focusing on its "high quality standards" as a "traditional Bavarian specialty". The new ERDINGER jingle "Des Erdinger Weissbier, des is hoid a Pracht..." becomes a German advertising classic.
Wheat beer can now also be bought north of the “white sausage equator”! Werner Brombach is the first brewer to distribute his ERDINGER Weissbier outside the borders of Bavaria – first in Baden-Württemberg, then in North Rhine-Westphalia and then further to the north.
The company is racing ahead: annual production rises to around 40,000 hl. The brewery’s current owner, Werner Brombach, joins the company. His declared intention is to gradually establish and successfully market a nationwide wheat beer brand.
Franz Brombach names the brewery ERDINGER Weissbräu.
The Managing Director at the time, Franz Brombach, is offered the opportunity to buy the brewery. Annual wheat beer production at the time is around 3,500 hectoliters (hl).
The brewery is bought by the malt factory F.W. Otto.
The “Weisse Bräuhaus” is founded in Erding.